About Us




The most dynamic, creative and fun childrens fashion company in Africa.

Ruff ‘n’ Tumble is your style and quality destination for kids and teens. Our garments are fun, stylish, playful, unique, affordable, kids-friendly and functional. We design, produce and retail over 1000 unique fashion garments and accessories which are handcrafted with care, created with passion and inspiration from our local environment and the best around the world.

Diversifying kids and teen’s style and quality clothing is our greatest passion and you will find prestigious heritage fashion labels such as Ruff ’n’ Tumble, Losan, Tories, Mayoral, Bonnie Jean, Sugar Plum, Sweet Kids, alongside modern clothing from niche labels sourced from all over the world. Our garments are of high quality, practical, child-friendly, durable and design-led. At Ruff ’n’ Tumble, we give kids a place to harness their unique styles and our aim is to inspire, guide and motivate kids by contributing to the definition of their way of life. Kids enjoy mixing and matching our coordinating pieces to create their individual looks.

Founded in Lagos in 1998 out of a need for good quality clothing and style for children by Adenike Ogunlesi, Ruff ’n’ Tumble has evolved over the years as the favorite brand for children’s clothing in Nigeria as well as the leader in our niche market. For parents looking for casual, party wear and contemporary outfits for their little ones, you need look no further as our wide range of outfits are specially created for all occasions.


We offer boys and girls from newborns to ages 16 years old the best quality fashion pieces from around the world. We have 15 stores spread across Nigeria and are expanding rapidly to better serve our happy customers. Our in-house expert stylists have a wealth of experience styling kids for several occasions. In addition, for your convenience, our kids fashion garments and accessories are all available on our safe, well secured and user-friendly e-commerce site.

Our purpose as a kids clothing brand is to inspire the African child through fashion.


If you need assistance or simply have a question, email us at: orders@ruffntumblekids.com


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